Prudential in Man United sponsorship talks

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Financial service company Prudential have confirmed they are holding talks with Manchester United about becoming the club's new shirt sponsor.

Current sponsors AIG are in the middle of the third year of a four-year contract and have confirmed that they will not be renewing their deal - although the logo is set to be retained for next season.

The American insurance and financial services group came to the decision after they were the subject of a US taxpayer bailout after incurring huge losses during the global economic downturn.

AIG are believed to still owe United a final payment of £14 million.

As well as Prudential other names to be linked with replacing AIG, whose deal is worth £56.5million to the club, are AirAsia, Saudi Telecom and Sahara.

"We can confirm we have been approached by Manchester United," Edward Brewster, head of group media relations at Prudential told The Sport Briefing.

"We are one of several companies, we believe, to have been talking to Manchester United."

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