For reasons known only to themselves, Wolves have revealed their home kit for the 2017/18 campaign by launching a replica shirt to the edge of space.
The stunt, which took place last week, saw a shirt tied to a high-altitude balloon and sent into the stratosphere.
It certainly got attention but maybe not in the way they wanted it to.
It was nice of @georgeelokobi to donate one of his condoms to use as a balloon.— Matt Fowler (@306notout) June 16, 2017
hopefully it burns i to flames on re-entry— Philip Withers (@philwithers81) June 16, 2017
Can't we just see it with the players modelling it?— Joe (@FinallyCosta) June 16, 2017
Can you launch Money Shop into the sea? #wwfc— Oli (@oliktwit) June 16, 2017
I hope it doesn't come back from space. Awful kit— Ciarán Barker (@c1104barker) June 16, 2017
That's 2 minutes of my life I'll never get back!— Mick Turner /\_/\ (@mickyt18) June 16, 2017